Strategic Counsel
Taylor Rafferty’s strategic investor relations consultants are available whenever required to assist in planning and implementing clients’ IR goals. Whether in terms of compelling messaging; writing or consulting on press releases, presentations and scripts; brainstorming on anticipated or actual scenarios; advising in crisis situations; as well as coordinating investor relations processes and communications with other internal departments or outside agencies.
Strategic counsel also involves the independent overview of an IR program – what works, what doesn’t; the ideal shareholder profile; the most appropriate buy- and sell-side outreach and contact strategy in any given year; benchmarking of IR activity and function against best practitioners and industry peers; comparison of market perceptions with the vision of management.